Villa Ferida's infinity pool above the sea at Praiano

Private villas · Amalfi Coast

Your Amalfi Coast.
Personally curated.

Private villas across the Amalfi Coast, from Positano to Ravello, chosen and arranged by Giovanna Villani.

About us

We know every owner and every villa.

Unlike other agencies, the villas here come with the people who run them. We are on the ground, and we know the owners and the staff of every villa personally. Nothing is left to chance.

Every villa keeps the name its owners chose for it — never a name invented for a catalogue.

Selected residences

A first look.

01 · Amalfi Coast

Villa Artemisia

Five suites, gardens, pools and a spa between Sorrento and Positano

02 · Praiano

Villa Azzurra

Modern Elegance in the Heart of Praiano

03 · Positano area

Villa Frangi

Five sea-view suites, gardens and a private pool near Positano

04 · Praiano

Villa Milu

A peaceful retreat with sweeping views in Praiano

05 · Praiano

Villa Edlin

A crisp-white villa on one level with sea views in Praiano

06 · Praiano

Villa Ferida

07 · Praiano

Villa Bideri

Private concierge

One private concierge, for your whole stay.

A private concierge looks after every detail of your stay. All you have to do is relax.

Beyond the villa

Arranged, quietly.

I
Personal concierge
One person to arrange the details of your stay, before you arrive and while you are here.
II
Cooking with locals
Time in a coastal kitchen, learning the dishes families here make at home.
III
Restaurants & nightlife
Tables and evenings chosen with local knowledge of the coast.
IV
Private driver
Transfers and days along the coast road, without the wheel in your hands.
V
Local experiences
Villages, paths and traditions, arranged around the pace you prefer.
VI
Boat experiences
Days on the water and yacht charters along the coastline.
VII
Personal shopper
Private shopping appointments and boutiques chosen with you, from Positano to Capri.
VIII
Yacht charter
Days along the coast and to Capri aboard a private yacht, with crew and itinerary on request.
IX
Private butler
A discreet butler at your service in the villa, from breakfast to dinner.

All experiences

Giovanna Villani on a terrace above the Amalfi Coast

Your host

Born in Praiano. Shaped by the world.

Giovanna Villani returned to the coast after hospitality work in Bristol and Sydney and in luxury hotels on the Amalfi Coast. Today she arranges private villas, yacht charters and local experiences — personally.

Meet Giovanna

Instagram